The overview :
As an established brand offline, One of the first thing Kaku fancy dress aimed to be was – being omnipresent on all the online portals. With the growth of e-commerce in the retail industry, there was a huge opportunity to reach more customers through marketplaces and embarked on expanding its sales to not only in domestic but in international marketplaces too.
The Struggle :
- Going live on multiple marketplaces and manage it smoothly.
- Handling Listings for more than 1500 SKUs portfolio.
- Beating the price competition to win the race.
- Leverage regional sales with fulfillment options.
- Payment Reconciliations. 6. Reach wide audience for Niche category.